What to Do When AI-Generated Content Doesn’t Attract

Many marketers are already using content generation tools that leverage AI to speed up content production and score better rankings. For some, it works. Most of the time, the results are insignificant. A featured snippet here, a #1 ranking for a low-volume keyword, random traffic that doesn’t convert… Fast-forward a couple of years. Imagine this:Continue reading “What to Do When AI-Generated Content Doesn’t Attract”

5 Things I’m Prioritizing This Quarter and Why You Should Too

As we navigate through an ever-evolving digital landscape, the way we approach content creation must adapt and innovate. This quarter, I’ve honed in on five key priorities that are pivotal not only for immediate success but for future growth as well. Here’s a closer look at what I’m focusing on and why these strategies shouldContinue reading “5 Things I’m Prioritizing This Quarter and Why You Should Too”

How to Get More Views on YouTube [Even if It’s From Non-Subscribers]

Struggling with low views on your YouTube videos? Seeing a dip in your YouTube views despite having a good number of subscribers can be frustrating. But here’s the secret: It’s not just about the number of subscribers; it’s about attracting the right audience. Here’s how you can do it. 1. Focus on Your Audience ProfileContinue reading “How to Get More Views on YouTube [Even if It’s From Non-Subscribers]”

Why No One Reads Your Content ðŸ‘‡

Let’s face it: As marketers, we have tools like Ahrefs that reveal just how poorly our competitors’ content often performs. Most of them have a few posts generating traffic, but the rest are just crickets 🦗🦗🦗. So, why isn’t your content doing well? Here’s a quick list of common reasons and actionable steps to improve.Continue reading “Why No One Reads Your Content ðŸ‘‡”

Content Gating: How to Approach It from a New Perspective

Content gating has long been a topic of debate in marketing circles. The classic question, “Should we gate our content or not?” often dominates discussions. But as we move forward, it’s clear that companies need to adopt fresh, innovative strategies to gate content effectively while still providing value to their audience. Recently, I filmed aContinue reading “Content Gating: How to Approach It from a New Perspective”